{"id":8246,"date":"2023-06-21T08:28:36","date_gmt":"2023-06-21T08:28:36","guid":{"rendered":"https:\/\/www.schenker-solutions.com\/usecase-kia-varjo-autodesk-vred\/"},"modified":"2023-10-23T13:33:06","modified_gmt":"2023-10-23T13:33:06","slug":"kia-varjo-autodesk-vred","status":"publish","type":"page","link":"https:\/\/www.schenker-solutions.com\/en\/use-cases\/kia-varjo-autodesk-vred\/","title":{"rendered":"Usecase – KIA, Varjo & Autodesk VRED"},"content":{"rendered":"\t\t
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Kia, Varjo & Autodesk VRED<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Design & Prototyping<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Usecase\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Problem<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Vehicle manufacturers usually work together in international teams. In the planning and design phase, interior and exterior designs of new prototypes are created, discussed and manually adjusted using 2D mockups and clay models. Teams from different continents meet in one place for this, resulting in high travel and & logistics costs as well as physical waste products.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Solution<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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With XR,<\/span> work can be done digitally, but still immersively on the actual model. <\/span>Team members can share ideas, give feedback and finalize the model together in real time, as if they were physically present. XR’s immersive capabilities create a collaborative work atmosphere that bridges spatial distances and enables efficient and collaborative working.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Kia: Into the future of automotive design with XR <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Kia Motors has always been a leader in the automotive industry when it comes to implementing new and innovative technologies into the design process. Using Varjo’s high-end virtual reality and mixed reality headsets and Autodesk VRED industry software, Kia’s design and visualization process can be moved into a fully immersive photorealistic environment. This means that global design reviews can be reduced from days to a single hour. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Get the decisive advantage.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tMore effective visualization work with XR<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tSave time, effort, and money with VR design reviews <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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    Seeing is believing:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Photorealistic, true to scale and touchable <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Magical things happen at the Europe Design Center of Kia Motors – the South Korean automotive company. Thomas Unterluggauer is the center’s Creative Manager CGI. He wears the Varjo mixed reality headset while working on a Kia model in the studio. He moves seamlessly between the real car and the virtual car in front of him, making changes as he goes.<\/p>\n

    What he sees and does in the Kia studio was previously impossible.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    Welcome to the new reality. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    When Kia’s European team tried Varjo’s VR headset for the first time, they were blown away by the clarity and resolution compared to all other headsets. “For the first time, we could literally see the metallic flakes in the paint and perceive the depth and quality of the material shaders. We could see the beauty of the details more than ever before in the virtual world. Varjo is the only device that achieves this level of clarity and sharpness,” says Unterluggauer.<\/p>\n

    Seeing these additional details on the exterior of the vehicle was a breakthrough. But when Unterluggauer and the team learned about Varjo’s mixed reality device, they realized it could also take their design work to a new level.<\/p>\n

    Using VR and XR, designers can work with their colleagues in the familiar physical design space and collaborate on photorealistic, full-scale virtual car models while seeing their hands and bodies. In an immersive mixed reality experience like this, they can converse as they work, provide instant feedback, and review results more closely.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    “Immersive collaboration works much more naturally than we expected. It’s something I’ve always wanted, and with Varjo’s xR headsets, it’s now a reality”<\/p>\n– Gregory Guillaume, Vice President of Design at Kia Motors Europe\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    At the end of a mixed reality session, Unterluggauer takes off the Varjo headset and looks back into the room. “It’s fascinating how quickly you get used to the mixed reality. You think for a moment that reality is wrong, that something is missing. It’s something completely different than any other experience I’ve ever had in VR,” he says<\/span>.<\/p>\n

    And there it is again, the magic.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    \u201cBefore, reviewing a car model with design management meant flying to Korea and took at least four days. Now, I can do it in one hour.\u201d<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Gregory Guillaume<\/span> – Vice President of Design at KIA Motors Europe<\/span><\/h6><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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